On Instagram, TikTok, and Threads, there’s a constant stream of posts urging people to “support indie authors,” “drop your books below,” or “share your links so I can boost you.” It sounds wonderful. It looks supportive. It feels like a chance to be seen. Except… most of the time, nothing happens.

a good review is worth its weight in gold. Not because it feeds an ego or ticks a box, but because it represents something far more meaningful—a reader who connected with the story I poured my heart into.

Reviews on your novels are important for sales, especially and obviously if they are good ones. When people searching for books in your...