Thai Die’s Big Week: From Hesitation to Bestseller

Helen Taylor
Nov 25
2 min read

When I first considered running a free promotion for Thai Die, I’ll admit—I fought it. Writing a book takes so much time, energy, and money that the idea of giving it away for nothing felt almost impossible to justify. But deep down, I also knew something important: Thai Die is a strong start to my series, and visibility matters. Getting it into the hands of readers is the ultimate goal.

Amazon Best Seller Ranking for International Mystery & Crime

So, I took the leap. For five days, Thai Die was free to download on Amazon Kindle. And what a week it turned out to be!

📈 It soared into the Top 100 Kindle Free Bestsellers.
🌍 In both the US and UK, it hit #1 in International Mystery & Crime.
🔎 It climbed to #2 in Crime Thrillers (US) and #5 in Crime Thrillers (UK).

I was astounded—and deeply grateful—for the engagement, the downloads, and the sheer enthusiasm from readers. To see Thai Die ranked so highly was a thrill I’ll never forget. I’m truly chuffed to bits.

Now, the book is back to its normal price and rank, but my hope is simple: that everyone who downloaded it enjoys the beginning of this series. Because the journey doesn’t stop here.

This Sunday marks the launch of Lethal Leith Hill, the fourth book in the series and the second in the UK Investigations. My advance readers have called it “twisted,” “unputdownable,” and “a story that keeps you guessing until the very end.”

I can’t wait for you to dive in. If Thai Die was your introduction, Lethal Leith Hill will show you just how dark, tangled, and gripping this series can get.